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the Formula

A platform to strengthen your connection with your partner

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the FormulaA platform to strengthen your connection with your partner
Year:2025
Services:UX Design, UI Design, Project Management, Development
Types of Product:Mobile app, Web App, API
Types of Technology:Node.js, React, Javascript
Industries:Health, Education

Cliente

The "Formula" team aimed to create an accessible and intuitive digital platform that would allow couples to explore and strengthen their emotional connection in an engaging and fun way.

 

Goals and Challenges

The main goal of the project was to create an accessible and intuitive digital platform that would allow couples to explore and strengthen their emotional connection.

During development, we faced significant challenges, such as the development and integration with subscription management systems and creating an intuitive application in React Native. Data security was another priority, with the implementation of strict protocols, such as JWT tokens, to guarantee user privacy. We overcame these challenges through a collaborative approach and rigorous testing, ensuring a secure and easy-to-use application.

Design and Prototyping

The design process began with the creation of low-fidelity wireframes to map the interface structure and identify key functionalities. These prototypes allowed us to evaluate and adjust user interactions, ensuring smooth and efficient navigation. The final design incorporated the brand's logo and color scheme, creating a coherent and appealing visual identity.

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Monitor Your Mood and Your Partner's

The application allows you to track your mood and your partner's daily, helping to identify emotional patterns and better understand mood variations. This feature promotes more open communication and a deeper connection, allowing couples to adjust their interactions according to each other's emotional state, creating a more harmonious and understanding relationship environment.

Daily Question

From the homepage, daily questions are provided to stimulate meaningful conversations and deepen mutual understanding. The questions are carefully selected to cover a variety of topics, helping couples explore new facets of their relationship and improve their communication.


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Challenges

The challenges page offers a variety of fun and engaging activities for couples to do together. Users can choose challenges from different categories that help strengthen their connection and track their progress over time. Each completed challenge can create new shared memories in the app.

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Articles and Resources

This section allows users to create and store memories of special moments experienced together. Couples can add photos, descriptions, and even partner reactions, creating a digital diary of their emotional journey. Memories help recall important moments and strengthen the relationship.

Us

The "Us" page displays the couple's statistics and progress within the app, including total points, ranking compared to other couples, and graphs about mood and sexual motivation over time. This section helps couples monitor their growth and strengthen their connection through practical insights into their relationship.

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Testimony
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Emanuel Oliveira
CEO & Clinical Neuropsychologistlogo
After months of research, I chose Codepoint to develop my idea. Throughout the process, I felt like I was working with friends who cared as much about Formula as I did. Their ability to adapt to my ideas and their creativity in solving problems made the app a success. I remember the excitement I felt when I saw the first working version and how moved I was to see real users strengthening their relationships through the app we created together.
Emanuel Oliveira
CEO & Clinical Neuropsychologistlogo
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