When Codepoint was founded, we define the services we’d offer: product development and outsourcing. Gradually, outsourcing has become one of our major areas of operation with clients of various sizes and sectors using this service.
How we understand this term: when one or more of our resources are allocated to an external project. In our company, we provide development, design, DevOps. Basically, outsourcing happens when you use an external source to develop a specific area within your company. Since we always work in b2b, we like to distinguish outsourcing from product development: in outsourcing one or more of our resources are integrated into the client's team; and in product development, the project takes place internally in our company.
Access to qualified resources has been a challenge for all companies, so using external companies is an interesting and sometimes more effective strategy. This allows the allocation of human resources to projects on a temporary basis or with specific needs (that would be difficult to recruit in a short period of time). Thus, outsourcing often enables the rapid expansion of digital products.
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